Instagram, being one of the most downloaded apps globally, presents a tremendous opportunity for brands to captivate their audience through engaging content.
In this article, we will reveal proven tips to skyrocket your Instagram reels’ viewership.
Top Tips to Increase Views on Instagram Reels
Having understood the potential of Instagram reels for your brand, it’s time to create trending and captivating content that resonates with your audience.
1. Create Valuable and Entertaining Content
Your Instagram business profile should focus on content that provides value to your followers.
Educational content, like Neil Patel’s SEO tips, can attract thousands of views per reel. Alternatively, humorous and entertaining content, akin to Hannah Marie Hines’ videos, can also be highly appealing to your audience. Understand your followers’ preferences to craft content that speaks to them.
2. Utilize Popular Audio Tracks
Leverage Instagram’s algorithm by exploring the “Reels” section to find trending content with high views.
3. Keep Reels Under 10 Seconds
With the average attention span being around 8 seconds, it’s essential to grab your viewers’ attention quickly.
Create engaging hooks within the first few seconds to ensure viewers watch the entire reel. Short and engaging reels, like Cinnabon’s example, are more likely to attract more views and interaction.
4. Leverage Relevant Hashtags
Adding relevant hashtags to your reels can significantly increase visibility and attract more viewers.
Limit your use to a maximum of 10 hashtags, as excessive tagging may be seen as spam by Instagram’s algorithm. Additionally, consider adding an Instagram feed of reels using your branded hashtag on your website to further promote your content.
5. Time Your Posts Strategically
Posting your reels when your followers are most active can lead to increased engagement and viewership.
Utilize Instagram’s Insights feature to identify peak activity times for your account and schedule your reel posts accordingly.
6. Run Giveaways
Running an Instagram giveaway can be an effective method to boost your follower count and, consequently, your reel views.
But remember, even though giveaways can boost views and followers, you need to stay consistent with your content schedule.
Also, don’t forget to provide value in your content so you can sustain your views and maintain positive follower growth
7. Encourage Engagement with Questions
Engagement is crucial for boosting your reel’s visibility on Instagram’s feeds.
By asking questions in your captions, you invite your followers to interact with your content, leading to more exposure and views.
Incorporate these expert tips into your Instagram reel strategy, and you’ll witness a significant increase in views, engagement, and brand exposure. Master the art of compelling storytelling combined with trending topics, and your Instagram reels will undoubtedly outperform the competition. Happy reeling!
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