Best Times to Post on Instagram: Boost Views and Engagement

If you want to know the best times to post on Instagram, you’ve come to the right place. Instagram is a popular marketing platform for brands to showcase their products and services. Knowing the best times to post can greatly benefit your social media strategy.

While we can’t answer questions about user engagement or how often to post in this article, we can help you with when to post on social media. Check out our guide on how often to post on social to get data-driven insights for your social strategies.

Best Times to Post on Instagram

To make the most of Instagram as a discovery platform, it’s crucial to share high-quality photos and content at the right time. Identifying your best times to post on Instagram can help you reach your target audience effectively.

  • Mondays from 10 a.m. to noon
  • Tuesdays from 9 a.m. to 1 p.m.
  • Wednesdays from 10 a.m. to 1 p.m.
  • Fridays from 9 to 11 a.m.
  • Best days to post on Instagram: Tuesdays and Wednesdays
  • Worst days to post on Instagram: Sundays

Optimal Posting Times For Streamers

Engagement in the media and entertainment industry (including streamers) also sees a resurgence on Instagram. The best times to post for the media and entertainment industry are Mondays at 11 a.m., Wednesdays at 11 a.m., and Thursdays at 10 a.m.

To find your own best times to post on social media, analyze your own social media data and consider using a social media management tool like Sprout Social. With features like post tagging and cross-network reporting, you can gain insights and optimize your posting schedule.

More on Eklipse Blog >> 7 Best AI Generator for Making Instagram Reels


In conclusion, understanding the best times to post on Instagram is essential for an effective social media strategy. While the ideal posting times may vary by industry, this article provides valuable guidance. To succeed on Instagram, share high-quality content during peak engagement hours. Regularly analyze your data and consider using tools like Sprout Social for optimization. Timing matters, so make it count.

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Jackson Monroe
Jackson Monroe
Tech writer, gaming, streaming, gadgets. A decade's experience. Informative, engaging. Featured in web publications. Reviews new products. Loves gaming, tinkering.

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