7 Tips to Make Your Reels Go Viral in 2023

Instagram Reels has become a popular feature, allowing users to consume short video content without leaving the app. If you’re looking to make your reels go viral, here are some tips and tricks to help boost your visibility on the platform. Let’s dive in!

1. Focus on a Specific Niche or Topic

Choosing a specific theme or category for your reels and consistently posting about it can attract an audience interested in that topic. Instagram’s algorithm uses machine learning to show your posts to relevant audiences.

2. Include an Attention-Grabbing Hook

With thousands of reels being published daily, it’s crucial to make your content compelling from the start. Add a personal touch that makes your reels unique and captures the audience’s attention within the first few seconds.

3. Optimize Your Video Size

The optimal video size for Instagram Reels is 1080 x 1920 pixels, allowing viewers to see your videos at maximum resolution with an aspect ratio of 9:16.

4. Avoid TikTok Watermarks

Instagram Reels was created as a competitor to TikTok, so removing TikTok watermarks from your videos will improve their positioning on the platform.

5. Incorporate Text in Your Videos

Since many users watch videos without sound, adding captions or text can help viewers understand your content without audio and appeal to those with hearing difficulties.

6. Use Hashtags Strategically

Including relevant hashtags in your reel can help Instagram’s algorithm understand the type of content in your video and display it to interested users.

7. Share Across Different Channels

To increase visibility, share your reels not only on Instagram but also across other social media channels such as Facebook, Twitter, and even YouTube if possible.

By following these tips, you can enhance the chances of making your Instagram Reels go viral and gain more exposure on the platform.


With these seven tips at hand, you have all you need to create engaging and viral-worthy Instagram Reels in 2023! Remember that consistency is key when it comes to building a following and making an impact with your content. Embrace creativity and stay updated with current trends to keep capturing audiences’ attention with each reel you post.

Don’t forget to elevate your Instagram game with Eklipse, the ultimate AI video editing tool designed for streamers and content creators. Save a whopping 90% of your editing time and transform your streams into viral clips with just one click. 

Still hesitating? Try Eklipse for free and experience the impressive power of AI editing. Don’t miss out—sign up now and watch your content go viral!

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Ava Peterson
Ava Petersonhttps://eklipse.gg/
A gaming writer and Twitch community management expert. My entertaining and informative content provides value to readers looking to improve their streaming setup or stay up-to-date with the latest gaming trends

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