Some people may think TikTok is just a social media filled with lip-sync videos or dance covers, when in fact, this platform actually has high potential in building a gaming channel identity and introducing it to various audiences.
According to InfluencerMarketingHub, TikTok was the most downloaded app by Apple users in the first quarter of 2018. In addition, the platform has more than 500 million users worldwide.
If you know how to use TikTok properly, you can introduce yourself to a lot of new potential viewers who will stop by your channel. After all, leveraging the vast TikTok community is key to building channel popularity and making profits.
How to begin? Don’t worry, this time we have collected a number of tips to make your gaming channel grow via TikTok. Read more below.
1. Create Short Videos
One of the best tips to make your channel viral with TikTok is by creating a short video. Promoting your streaming channel on TikTok via a short video is a best way to show people what they can expect from you. Therefore, you need to create interesting content, and you need to let people know what your channel name is.
Don’t put YouTube video formats on TikTok due to it displays videos in a vertical format. Make sure you make videos exclusively in TikTok’s format to get more followers on your account.
Keep in mind that TikTok is a platform where the videos are very short. If you impress people in a short amount of time, they will be more curious about your channel to watch more of your videos.
So, think about what content you can record in a vertical style and upload on TikTok. Try to keep the same style as the ones on your channel.
For example, if you are a Fortnite player, you can show the viewers some quick tips like the best hiding places on the map. Viewers who like your content will be interested in following your channel for more useful tips.
More on Eklipse Blog >> How To Make Gaming Videos On Tiktok
2. Be Consistent
The most basic thing you need to remember when using TikTok to get a lot of followers is that you need to upload regularly and consistently.
Just because TikTok videos are short, doesn’t mean you can compromise on video quality. Your videos must still entertain the viewers, otherwise, your name will be drowned in hundreds of videos on the Explore page.
However, if you are consistent in uploading quality videos, once someone sees your video on TikTok, they will be more likely to click on another video from you because they have enjoyed the previous video.
Thus, you can get a lot of followers on TikTok who slowly follow your channel on YouTube, Twitch, Facebook Gaming, and other streaming platforms.
3. Add Your Gaming Channel to TikTok
Other important tips to make your channel viral with TikTok is obviously by adding your gaming channel to TikTok
Well, this is the first thing you should do if you plan to use TikTok as a platform to promote your YouTube channel. You need to link your YouTube channel to TikTok.
The goal is so that people who visit your TikTok account can get to know what your YouTube channel is.
Here are the steps to add your channel on TikTok.
- Open the TikTok app.
- Go to the profile by tapping the icon like the person at the bottom of the screen
- Scroll until you see the add YouTube option, then tap it.
- Select the YouTube account you want to add, then press the allow button.
- Finish, now your YouTube account has successfully been linked to TikTok.
You have added your YouTube channel to your TikTok account. As an alternative, you can also use your YouTube clips or basically any clip from any other platform to be a part of your TikTok account. This makes it very easy for followers to open your YouTube channel without having to search on YouTube.
4. Create Content to Engage the Viewers
One of TikTok’s most popular content is creating videos where people present themselves side by side with each other while ‘interacting’ or doing other creative things.
This is a great way to attract more fans and increase your following on TikTok and your channel.
You can use this feature to create original content. For example, showing your gameplay and asking your fans to do something similar.
This can be in the form of a small house show or showcase made in Minecraft, doing a 180-degree headshot in Apex Legends, showing off funny gaming moments, and more.
Thus, you can offer rewards for your fans who upload these videos. Let your fans know that if they make a TikTok video about your content, take on a challenge, or recreate similar content, it will be featured in your latest YouTube video! They will feel very involved with you.
Another way to engage with your viewers is by conducting a Q&A session on your content. To be able to do that, it’s best to learn about it first and know how to enable the feature through this article: How To Add Q&A on TikTok: 5 Simple Steps To Do.
Many people want the content creators they follow to feature their own videos in their content. So, this way your followers will come to your YouTube channel to watch the videos you make featuring fan-generated content.
5. Use the Right Hashtags
The last tips to make your channel viral with TikTok is by using the right hashtags.
Like Instagram, hashtags are incredibly important on TikTok because it helped your content get discovered. With that said, keep in mind that the space of a video description is limited, so you’d only be able to use around four or five tags.
HolmesInFive, a popular Twitch streamer, recommends using a popular combination of hashtags to get your video trending. “Research and use both popular and relevant hashtags for your content and audience,” he suggests. “Just using #fyp #foryou #foryoupage alone typically isn’t enough to get your TikTok out there anymore.”
You can view trending hashtags on TikTok within the Discover tab in the app. They get updated every day, so take notes of what’s hot before you upload your latest video. In addition, make sure not to use unrelated trending tags or you might be reported for spam!
As a social media that has many users, TikTok provides an opportunity for anyone to easily promote their business or channel.
However, with so much competition, you need to pay attention to the content you create and ensure that it is quality content.
But, you know, there’s always a way to beat that competition. If you want an unfair advantage to make your channel viral on TikTok, you need to try this tool, Eklipse.gg!
Eklipse.gg can automatically create highlights from your stream, and convert it to TikTok easily! Check it out and give it a try by clicking the link below!
A competitive online game enthusiast who has potato aim and grandma reflexes, but still enjoy writing about various games.