10 Short Form Video Trends Must Try in 2023!

Are you ready to level up your streaming success with the hottest short-form video trends for 2023? As a gaming and streaming enthusiast, we know just how vital these trends are for staying ahead in the tech and gaming field.

Now, get ready to captivate your audience with user-generated content, soundless optimization, and exciting brand challenges. Let’s dive into the top 10 short-form video trends that will take your streaming to new heights!

10 Best Short Form Video Trends to Watch in 2023

1. User-Generated Content: Trustworthy and Engaging

Authenticity is the key, and user-generated content reigns supreme in 2023! Give your followers the spotlight by showcasing their experiences with your brand.

From TikTok videos to Instagram reels, let your audience become your brand ambassadors. Witness the power of trust as users share their love for your products and services.

2. Soundless Optimization: Captivate Silent Viewers

With social media videos often watched on mute, it’s time to optimize for soundless playback. Grab attention with eye-catching visuals and subtitles to ensure your message reaches the target audience.

Make your short-form videos accessible to a broader audience and keep them engaged, even without sound.

3. Behind the Scenes Videos – Popular Short Form Video Trends

Peek behind the curtain and reveal the magic of your company’s processes.

Engage your customers by showcasing the passion and hard work behind your products and services. From facility tours to team-building moments, let your audience feel a part of your brand’s journey.

4. Social Media Video Ads: Your Ticket to a Vast Audience!

Unlock the power of social media video advertising! Tap into platforms with billions of users and create video ads that are irresistibly engaging. Watch your brand recognition soar as you attract a wider audience and drive traffic to your website or online store.

5. Product Teasers: Build Anticipation and Excitement!

Ignite curiosity with product teasers that leave your audience eager for more. Leverage platforms like TikTok, Instagram reels, and YouTube shorts to share captivating sneak peeks. Let your followers be the first to know about your latest offerings.

More on Eklipse Blog >> What is YouTube Shorts: Everything You Need to Know

6. Influencer Ads: Partnering for Impact

Collaborate with influencers to extend your brand’s reach to new horizons. Combine the power of user-generated content with influencer marketing to reach diverse audiences. Gain credibility as influencers endorse your products and services.

7. Explainer or Educational Videos

Empower your audience with educational animated explainer videos. Simplify complex concepts and address pertinent issues to build brand loyalty. By becoming a go-to resource, you’ll win customers’ trust and inspire them to choose your brand.

8. Frequently Asked Questions (FAQs)

Ease your audience’s quest for information with a comprehensive FAQ section. Provide quick answers to common questions and guide customers smoothly through their buying journey.

9. Brand Challenges: Engaging and Viral Wonders

Unleash the magic of branded hashtag challenges on TikTok! Embrace exciting trends that encourage user participation. Watch your brand’s presence soar as the TikTok community joins the fun.

10. Short-form Videos in Social Media Stories

Master the art of short-form videos in social media stories. Capitalize on platforms like Instagram, Facebook, and Snapchat to deliver quick, vertical videos.

Grab your audience’s attention as they navigate their feeds, eager to watch your story before it disappears.

More on Eklipse Blog >> How to Create Reels with AI Tools for Streamers

5 Benefits of Short Form Video Trends Marketing

Short-form videos are a game-changer in the tech and gaming industry. They are fun, interactive, and relatable, making them ideal for engaging target audiences.

Here’s why short-form video marketing is essential for your streaming success:

  1. High Levels of Engagement: Short-form videos attract more likes, shares, and reactions compared to static images.
  2. Digestible Information: In our fast-paced world, audiences prefer bite-sized information they can quickly absorb.
  3. Better SEO Results: Incorporating short-form videos on your website keeps users engaged and improves your SEO.
  4. Easier Content Repurposing: Short-form videos are versatile and can be easily repurposed for various platforms.
  5. Good ROI: The high conversion rates of short-form videos make them a valuable marketing tool.

More on Eklipse Blog >> How To Make Reels With Existing Video Easily


With these 10 short-form video trends, you’re armed with the latest strategies to grab your audience’s attention and elevate your streaming journey. Embrace these trends, and watch your reach and follower count soar in 2023!

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Ava Peterson
Ava Petersonhttps://eklipse.gg/
A gaming writer and Twitch community management expert. My entertaining and informative content provides value to readers looking to improve their streaming setup or stay up-to-date with the latest gaming trends

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