Kick streaming, the latest sensation in the world of live streaming, has taken the internet by storm since its launch in early 2023.
In this article, we will explore what Kick streaming is, what sets it apart from its competitors like Twitch, how users can access the app, and the mechanics behind its payouts.
What is Kick Streaming?
Kick is the new-kids-on-the-block streaming platform that offers a similar experience to popular platforms like Twitch, YouTube Live, and Facebook Live.
Viewers can subscribe to their favorite creators’ channels, send tips, and enjoy high-definition live streams.
Although still in beta mode, Kick promises to revolutionize the streaming landscape.
What Makes Kick Different from Twitch?
The differentiating factor that sets Kick apart from Twitch is its creator-friendly approach. Kick takes a smaller percentage of creators’ earnings, embraces explicit content within reasonable limits, and maintains transparent guidelines.
In essence, Kick positions itself as the platform that advocates fair terms for streamers.
While the initial glance at Kick’s interface may resemble Twitch, with its familiar homepage design, a deeper exploration reveals the nuanced differences between the two platforms.
Exploring the Streaming Possibilities on Kick
Kick provides a diverse range of streaming categories that cater to a broad audience. Here are some of the categories you can explore:
From immersive single-player narratives to thrilling Esports tournaments, Kick offers a wide array of gaming content.
2. IRL (In Real Life):
Whether it’s relaxing poolside, experiencing ASMR, or embarking on exciting travel adventures, IRL content has something for everyone.
DJ sets, soulful acoustic streams, vibrant dance classes, and more await music enthusiasts on Kick.
For those above the age of 18, Kick has a dedicated section that features thrilling gambling content. We will delve into this category in detail later.
This category celebrates various creative skills, including drawing, programming, arts and crafts, and much more.
For unique content that defies traditional categories, Kick offers a platform to explore watch parties, unconventional streams like “just sleeping” (yes, it’s a thing!), and other innovative content.
The Userbase and Payouts on Kick
Though still in its infancy, Kick has shown impressive growth since its launch. As of March 2023, the platform boasts over 1 million active users, an impressive achievement for such a new entrant in the market. With the recent addition of big streamers like xQc and Amouranth, Kick is poised to further expand its user base.
One of the highlights of Kick streaming is its generous payout structure for creators.
Streamers on Kick receive an impressive 95% of their subscription earnings, surpassing the 50/50 split on Twitch and even outshining YouTube’s already generous 70/30 cut.
Additionally, streamers retain 100% of the tips they receive, known as ‘kicks,’ without any commission or transfer fees imposed by Kick.
Monetization and Affiliate Programs on Kick
Joining the Affiliate Program
To join Kick’s affiliate program, streamers need a minimum of 75 followers and 5 total streamed hours. In contrast, platforms like Twitch have slightly higher thresholds for monetization. For example, becoming a Twitch Affiliate requires streaming at least 500 minutes, equivalent to over 8 hours, in the past 30 days.
While banner ads are currently available on Kick, the platform is rumored to launch a ‘Kick Creator Program’ alongside in-video advertising. This program would enable streamers to earn revenue based on the hours they broadcast. In contrast, Twitch already has a robust and well-established advertising model.
The Exclusivity Factor
Unlike Twitch, which often secures exclusive deals with high-earning streamers, Kick allows creators to multi-stream their content across different platforms.
However, in a strategic move, Kick capitalized on Twitch’s recent introduction of a $25 termination fee for Affiliates. Kick offered to cover this fee for Affiliates who choose to switch platforms, positioning itself as a compelling alternative to exclusivity.
Navigating Content Guidelines on Kick
Kick follows a relatively lenient moderation process, which means that some sexually themed content may appear on the platform.
However, it’s crucial to note that Kick’s community guidelines prohibit violence, fraud, drugs, discrimination, and copyright infringement. Violations can result in sanctions against both the content and the creator’s account.
Twitch, on the other hand, has faced criticism for its strict policies regarding not-safe-for-work (NSFW) content, often leading to the erroneous removal of streamers’ content that doesn’t violate any guidelines.
Accessing the Kick Streaming App
Downloading the App:
The Kick streaming app is readily available for Apple and Google devices. Users can download it for free from their respective app stores or visit Kick.com to enjoy the platform through their web browsers.
Kick streaming is accessible on Android devices via the Google Play Store. Users can download the app for free and enjoy the immersive streaming experience on their smartphones or tablets.
Apple Device Compatibility
Apple device users can find the Kick streaming app on the App Store. The app is free to download and offers a range of features, including livestream viewing, channel subscriptions, and the ability to send donations. However, live broadcasting is currently only available through the browser version of Kick.
Broadcasting Live on Kick
Are you ready to go live on Kick? The process is simple and akin to going live on Twitch. Just follow these steps:
- Log in to Kick.com or create an account if you’re new to the platform.
- Navigate to the ‘Settings’ tab in the Creator Dashboard and click on ‘Stream Key.’
- Locate the ‘Stream URL’ and ‘Stream Key’ on the page.
- Open your preferred streaming software (OBS for example) and enter the provided Stream URL and Stream Key when prompted.
- Ensure that the output settings in your streaming software match your computer’s settings.
- Return to Kick and click on ‘Edit stream info’ in the bottom right corner.
- Provide a name for your stream, select the appropriate category, choose the primary language, and indicate if it’s an 18+ broadcast.
- Save your settings and start streaming via your chosen streaming software.
That’s it! You’re now ready to share your content with the world on Kick.
In conclusion, Kick streaming is a formidable competitor to Twitch, with a creator-friendly approach, diverse categories, and generous payouts. Its lenient content moderation policies offer flexibility. Accessing the app is easy on Android and Apple devices, and broadcasting live is simple. Kick has the potential to reshape streaming and challenge Twitch’s dominance.
Boost Your Streaming Presence in Social Media with AI Highlights
Eklipse help streamer improve their social media presence with AI highlights that clip your Twitch / Kick streams automatically & converts them to TikTok / Reels / Shorts
Kick.com is a live streaming platform that gives power back to streamers and provides tools to monetize their content ¹. It’s an alternative to Twitch ³.
(1) Kick: Live Streaming – Apps on Google Play. https://play.google.com/store/apps/details?id=com.kick.mobile.
(2) What is Kick? Full Guide About A New Streaming Platform – Streams Charts. https://streamscharts.com/news/kick-rules-conditions-streamers-and-popular-sections-new-streaming-platform.
(3) Kick.com (@KickStreaming) / Twitter. https://twitter.com/KickStreaming.
Kick streaming platform was created by Bijan Tehrani, Ed Craven, and Trainwreckstv in 2022.
Bijan Tehrani is the CEO of Kick, Ed Craven is the CTO, and Trainwreckstv is a popular Twitch streamer who helped to promote Kick when it was first launched.
Kick pays streamers a 95% revenue share on subscription earnings. This means that for every $100 that a streamer earns in subscriptions, they will keep $95.
This is significantly higher than the revenue share offered by other streaming platforms, such as Twitch (50%) and YouTube (70%).
Tech writer, gaming, streaming, gadgets. A decade’s experience. Informative, engaging.
Featured in web publications. Reviews new products. Loves gaming, tinkering.