What Is Rumble? Exploring the Features of the Video Platform


Rumble is a video platform that aims to provide users with a more flexible and unrestricted experience when it comes to creating and watching content.

In this article, we will delve into the various aspects of Rumble and what sets it apart from other social networks. Whether you’re a content creator or a video enthusiast, read on to discover if Rumble is the right platform for you.

Understanding Rumble: Its Origin and Development

Rumble was founded in 2013 by Chris Pavlovski as an alternative to mainstream platforms like YouTube and Vimeo.

These platforms often imposed strict limitations on creators, resulting in video removals and restricted content. In response to these challenges, Pavlovski created Rumble as a space where users could freely express themselves. Initially, Rumble started as a website, but it has since expanded to include a mobile app available on both Android and iOS devices.

Over the years, Rumble has grown into a multibillion-dollar corporation, gaining both popularity and notoriety for its stance on minimal content regulations.

One significant milestone in Rumble’s success was the announcement of its plan to go public in 2021 through a merger with Cantor Fitzgerald’s CF Acquisition Corp. VI. With Rumble’s continuous expansion, it’s essential to gain a comprehensive understanding of what this platform offers.

Exploring Rumble’s Features and Functions

Rumble serves as a website dedicated to the exchange of videos. Let’s explore the key features and functions that make Rumble unique.

1. Watch Content on Rumble

On Rumble, users can watch, like, and comment on videos, as well as subscribe to their favorite channels.

Popular channels such as Reuters, Russel Brand, and America’s Funniest Videos (AFV) can be found on the platform. Additionally, users can discover popular content creators on Rumble, such as RiceGum, iShowSpeed, and KaiCenat. By entering specific keywords into the search box, users can access numerous related videos on various topics, ranging from baking and fitness to comedy and politics.

Rumble offers filtering options to help users sort and find videos based on relevance, views, date, duration, and more.

2. Create and Share Your Content

Rumble encourages users to share their own videos, which can be licensed and monetized.

To ensure the success of your channel, it’s important to choose an engaging niche and learn effective video editing techniques. Once you publish your content on Rumble, you gain access to analytics that allow you to track your channel’s performance. You can also manage your videos, payments, referrals, and more through the platform.

3. Rumble Analytics and Tools for Content Creators

Rumble offers a range of premium subscriptions, including free and business packages. Depending on your investment, you can enjoy perks such as increased storage and bandwidth, ad-free viewing, unlimited live streaming, and API access. These features are designed to help content creators maximize their potential on the platform.

4. Express Yourself Freely on Rumble

One of Rumble’s main advantages, as previously mentioned, is its leniency compared to other services regarding the type of content users can post.

While platforms like YouTube have reporting options for inappropriate content, Rumble does not provide that feature. However, Rumble still has policies in place to ensure that certain content is rejected.

For instance, videos that violate rights such as privacy and copyright, contain offensive or criminal material (including comments), or include links to problematic content are prohibited on Rumble.

Who Is Rumble for and How to Make the Most of It?

Rumble attracts video lovers and small creators who face content restrictions on other platforms. Join Rumble for diverse videos, potential followers, and income.

Create captivating content for your target audience. Research trending topics like Google’s Year In Search for popular subjects. With 39 million active users by Jan 2022, you can gain exposure. Note that Rumble offers diverse content without strict censorship. Viewers should choose preferred platforms if Rumble’s content doesn’t suit their taste.

Can You Livestream on Rumble?

The short answer to it is you can, but you need to meet certain eligibility before you can start live streaming on Rumble. To use the live streaming feature on Rumble, you must meet specific criteria:

  • Paid Rumble Publisher Account: Users with a paid Rumble publisher account can access live streaming features without any additional requirements.
  • Accounts with More than 5 Followers: If you don’t have a paid Rumble publisher account, you can still live stream if your account has more than 5 followers.

Livestreaming on Rumble offers a dynamic way to connect with your audience, share live events, conduct Q&A sessions, and much more. By leveraging this feature, you can enhance your content creation capabilities and interact with your viewers in real time.

Please note that the specific features and requirements for live streaming may be subject to change, and it’s always advisable to refer to Rumble’s official documentation or support channels for the most up-to-date information.


In conclusion, Rumble offers a unique video-sharing experience, empowering creators to share their content freely and engage with a diverse audience.

Whether you’re a content creator or a video enthusiast, Rumble provides a platform where you can explore a wide range of videos and potentially find your niche. By understanding its features, policies, and alternatives, you can make an informed decision about whether Rumble is the right choice for you as a content creator or viewer.

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