Are you interested in incorporating video-based learning into your training strategy? Whether you are an individual looking to create instructional videos or a company aiming to enhance employee training, this guide will provide you with all the information you need to get started.
In this article, we will explore what video-based learning is, discuss its benefits and advantages, address the challenges it presents, and provide step-by-step instructions on how to implement a successful video-based learning strategy. Let’s dive in!
What is Video-Based Learning?
Video-based learning is a remote training method that utilizes live or prerecorded videos to teach new skills and knowledge. By incorporating visuals, graphics, on-screen text, and audio, video-based learning offers a multi-sensory experience that enhances engagement and retention of information.
Reasons to Use Video-Based Learning
Video-based learning has gained popularity in corporate training programs for several reasons:
1. Flexibility: Video learning can be self-paced, allowing learners to organize their training around their own schedules.
2. Micro-Learning: Videos are ideal for delivering bite-sized content that can be easily consumed and understood.
3. Scalability: Videos can be accessed by an unlimited number of learners anytime and anywhere.
4. Engagement: The combination of visuals, animations, and audio in videos makes them more engaging than traditional classroom lectures.
5. Accessibility: Videos can be consumed remotely on any device and can also be captioned or translated for viewers with hearing impairments or language barriers.
More on Eklipse Blog>>> Unleash Viral Potential: Bes AI Tools for Breaking Down Videos into Shareable Clips
More Advantages of Video-Based Learning
In addition to the benefits mentioned above, video-based learning offers other advantages:
1. Enhanced Retention: Studies have shown that learners retain more information from videos compared to audio-only content.
2. Versatility: Videos can be used to teach various topics and concepts effectively.
3. Cost-Effectiveness: Once produced, videos can be reused without incurring additional costs for travel, instructor fees, or overhead.
4. Assessment: Video-based learning platforms often come with comprehensive analytics dashboards that allow you to assess the performance of your training videos.
Challenges of Video-Based Learning
While video-based learning offers numerous benefits, it also presents some challenges that need to be addressed:
1. Passive Learning Experience: Watching videos can be a passive learning experience, which may not be ideal for all learners. To counter this, incorporate interactive elements such as quizzes or hotspots into your videos to promote active engagement.
2. Lack of Instructor Feedback: Unlike traditional classroom settings, video-based learning lacks immediate interaction with instructors. Provide additional resources and contact details for learners to ask questions or seek clarification.
3. Suitability for Independent Learners: Video-based learning requires learners to take responsibility for their own pace and retention of information. Some learners may require more guidance and structure, so consider offering support through consultations or dedicated L&D professionals.
6 Main Types of Learning Videos
Video-based learning encompasses various formats that can be tailored to suit different topics and audiences. Here are six popular types of learning videos:
1. Animated Explainers and Whiteboard Videos: These videos use simple animated designs, voice-overs, and text overlays to explain complex processes or concepts.
Example: How does Microsoft Azure work?
2. Live-Action Explainer Videos: These videos use real actors and scripted stories to illustrate specific processes or scenarios.
Example: Ohio State University staff security instructional video
3. Talking-Head Expert Videos: These videos feature subject matter experts delivering content directly to the camera, often supplemented with screen shares or slide presentations.
Example: Brain Expert Jim Kwik on How to Learn Anything Faster | Inc.
4. Screencast Videos: These videos capture the trainer’s screen while demonstrating software tutorials or step-by-step processes.
Example: The Beginner’s Guide to Excel – Excel Basics Tutorial
5. Kinetic Text-Based Videos: These videos feature text animations on static backgrounds and are ideal for presenting data, graphics, numbers, or lists.
Example: University of Colorado Employee Services Explainer
6. Interactive Videos: These videos allow viewers to choose their own path by clicking on-screen options, providing an engaging and personalized learning experience.
Example: Make your next event a next-level event
Why is Video-Based Learning Popular with Learners?
Learners appreciate video-based learning for its flexibility, emotional appeal, and effectiveness. Video-based learning allows learners to consume content at their preferred time and pace.
The combination of visuals, animations, and audio in videos makes the learning experience more enjoyable and memorable. Studies have shown that learners retain a higher percentage of information learned from videos compared to audio-only content.
Video-Based Learning Strategy: How to Implement It?
Implementing an effective video-based learning strategy requires careful planning and consideration of your organization’s specific needs. Here are some steps you can follow:
1. Assess Your Needs: Identify the knowledge gaps within your organization and determine how video-based learning can address them. Align your learning strategy with company objectives.
2. Start Small: Begin by creating short videos on specific topics or processes using in-house experts. Utilize a centralized platform like Kaltura to store, manage, and distribute your training videos.
3. Experiment with Formats: Explore different video formats such as talking-head videos, screencasts, animated explainers, or live-action videos to see what resonates best with your learners. Analyze the performance of each format and make adjustments accordingly.
4. Keep it Engaging: Keep your videos short, engaging, and interactive to maximize learner interest and retention of information. Incorporate quizzes or hotspots into your videos to promote active participation.
5. Analyze Performance: Continuously monitor the performance of your video-based learning assets. Leverage analytics tools provided by platforms like Kaltura to gain insights into viewer engagement and make data-driven decisions.
Bonus: Create Viral Highlights with Eklipse
In today’s fast-paced world, attention spans are shorter than ever. That’s why it’s more important than ever to create educational content that is engaging, concise, and easy to consume.
With Eklipse, you can effortlessly transform lengthy educational videos from YouTube into captivating, vertical highlights that are perfect for TikTok and other social media platforms.
Eklipse’s AI-powered technology automatically identifies and extracts the most important and shareable moments from your educational videos, saving you time and effort. Simply upload your video to Eklipse, and our AI will do the rest, curating a selection of highlights that are sure to grab your audience’s attention.
More on Eklipse Blog>>> Create Viral Short Clips from YouTube with Our New YouTube Video Highlights!
Here are just a few of the benefits of using Eklipse to create viral educational highlights:
- Save time and effort: Eklipse automatically identifies the most important moments in your videos, so you don’t have to spend hours manually editing and curating content.
- Create engaging content: Eklipse’s AI is trained to identify moments that are both informative and entertaining, ensuring that your highlights are sure to capture your audience’s attention.
- Reach a wider audience: TikTok is one of the most popular social media platforms in the world, with billions of active users. By creating TikTok-ready highlights of your educational videos, you can reach a much wider audience and share your knowledge with more people.
Ready to start creating viral educational highlights? Register and subscribe to Eklipse today and start sharing your knowledge with the world!
Conclusion
Video-based learning has emerged as a powerful tool for training and knowledge transfer in both corporate and educational settings. By incorporating visuals, animations, and audio, video-based learning offers an engaging and effective learning experience. This comprehensive guide has provided you with the information you need to get started with video-based learning.
Remember to assess your organization’s needs, experiment with different formats, and continuously analyze the performance of your training videos. With the right strategy and platform, video-based learning can significantly enhance your training programs and contribute to the growth and development of your learners.
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